NASCAR and AT&T Reach Agreement

By JENNA FRYER, AP Auto Racing Writer 1 hour, 21 minutes ago

RICHMOND, Va. - NASCAR reached an agreement with AT&T, and its logos were being put on Jeff Burton's car following Friday's practice at Richmond International Raceway.
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NASCAR and top series sponsor Sprint Nextel scheduled a 3 p.m. news conference to discuss the details of the arrangement, which should end months of legal wrangling over AT&T's sponsorship.

Dean Kessel, director of Sprint Nextel's marketing, said the agreement does not give AT&T lifetime inclusion in the Cup Series.

"Our agreement with NASCAR ensured that we would be the only telecommunications sponsor beyond the two grandfathered brands," Kessel said. "Today's agreement protects the integrity of that deal by putting a firm end date on AT&T's sponsorship in the Nextel Cup Series.

"We are giving RCR and Jeff Burton an appropriate amount of time to transition to a new sponsor while remaining focused on winning the championship. That is the best solution for RCR, NASCAR, Sprint and racing fans."

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